The World’s Most Valuable Brands:

5454534736_9163b92366_oAccording to the “BrandZ Top 100 Most Valuable Global Brands” study, Apple- the world’s most valuable brand for past three years fell into second place. Meanwhile Google stood first with 40% increase in brand value over last year, with a value of over $ 159 Billion.

The biggest surprise is on the list may have been Chinese Internet portal Tencent, which almost doubled its year-over-year value to $54 billion, good for a global ranking of No. 14 and surpassing China Mobile as Asia’s most valuable brand.

Among the 100 valuable brands, the top 30 brands are as follows

Brands Technology Brand Value 2014 ($M) Brand Value % (2014 vs 2013)
Google 158,843 40%
Apple 147,880 -20%
IBM 107,541 -4%
Microsoft 90,185 29%
McDonald’s 85,706 -5%
Coca-cola 80,683 3%
Visa 79,197 41%
at&t 77,883 3%
Marlboro 67,341 -3%
Amazon.com 64,225 41%
verizon 63,460 20%
General Electric 56,685 2%
Welis Fargo 54,262 14%
Tancent 53,615 97%
China Mobile 49,889 -10%
UPS 47,738 12%
ICBC 42,101 2%
Matercard 39,497 42%
SAP 36,390 6%
Vodafone 36,277 -9%
Facebook 35,740 68%
Walmart 35,325 -2%
Disney 34,538 44%
American Express 34,430 46%
Baidu 49,768 46%
Toyota 29,598 21%
T mobile 28,756 20%
HSBC 27,051 13%
Samsung 25,892 21%
Louis Vuitton 25,873 14%

Photo By Rupert Ganzer/www.flickr.com/ CC BY-SA 2.0

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